Letter From The President

The end of the year always comes with an abundance of wrap-up and holiday to-do lists (am I right?), but it’s important to take time and think back on all that has happened and what you are hoping to accomplish in the New Year.

There is nothing magical about January 1st — it’s just an opportunity to renew and refresh before heading into a year of new opportunities and challenges. This year, in addition to your typical resolutions, I challenge you to create a personal mantra. For myself, I have chosen something that inspires me.
“Small steps lead to big journeys.”

These words seem almost too simple, but they can mean so much. To me, those words resonate in my life. “Small steps” when I am overwhelmed, “small steps” when I don’t know where or how to start, “small steps” every day — because when all of those small steps add up, it becomes a big journey to something new. As a chapter, I hope that we continue to take small steps on our big journey in 2019.

The coming year brings about some big journeys for SMPS Nashville. We will celebrate our 30th Anniversary as a Chapter, we will finalize the launch of our new branding, and we will implement new opportunities for professional growth.

We are kicking off January with a New Member Coffee — an awesome opportunity to learn how to get more engaged with SMPS and meet some new faces. Many of our Chapter members will start a new journey together towards their Certified Professional Services Marketer (CPSM) certification with the launch of our new CPSM study group. We’ll also see the return of our Developer Panel Program where SMPS members and guests will be able to hear from local developers Highwoods Properties and Tony Giarratana as they highlight commercial development progress and upcoming projects for Nashville. March is our annual SMPS Southeastern Regional Conference in Asheville, North Carolina, that will focus on diverse topics from “The Five Principles of Influence,” to “From Painful Feedback to Intention & Purpose,” to “The Marriage of Marketing and Technology to Grow Your Business.” This power-packed conference is sure to help you and your firm “Reshape the Landscape.”

But, before we start filling up our brand new 2019 Day-Timers (yes — this girl is still a little old school), I invite you to take a look back at how the small steps of the past year have led you on your journey and to look forward in anticipation of the small steps you will take on your next big journey. We are honored and excited to be with you as we journey together.

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Flourish Your SMPS Experience

SMPS Nashville is looking for volunteers to join our Chapter Committees. Joining a committee is a great way to connect with the Nashville A/E/C community, meet new people and gain exposure to marketing and new business efforts. Below you will find descriptions for each committee and the contact information for the respective Director(s). If you are interested in committee involvement, please contact me at [email protected]!

The Communications Committee assists all of the other committees in marketing communication and promotion including, event announcements on monthly activities and events, e-mail blasts to all members and friends, website maintenance, social media strategy and the newsletter. The group develops creative content, key messaging, and graphics for the programs and events throughout the calendar year. 

The Membership Committee encourages chapter enrollment through organizing the membership drive, supporting SMPS recruiting efforts, welcoming new members and aiding with member retention. This committee is responsible for providing information to new and potential members, organizing New Member events, and engaging new members with the Chapter. Committee members might find themselves working registration, greeting guests at events, or even organizing events that connect our members (new, old, and even those contemplating membership). The committee provides opportunities for members to build relationships with peers and potential teaming partners through networking events. The overall goal is to engage and encourage potential and existing members and reinforce cohesiveness of the Chapter. 

SMPS strives to connect members to trends and hot topics that will help them in their firms marketing, research, and planning. This committee is responsible for planning programs that benefit the A/E/C industry. This includes developing a topic, finding a speaker(s), and leading all other arrangements to ensure the program runs smoothly from start to finish. 

The SMPS Nashville Sponsorship Committee members are responsible for obtaining sponsorship for annual sponsorship, monthly programs, and education events. The committee works with other committees to facilitate financial support for programs from monthly luncheons to special events. They are in charge of conveying the benefits of annual and program sponsorship opportunities to current and potential sponsors from all facets of the A/E/C industry.

The Education Committee strives to provide educational, professional and personal development opportunities through a variety of events and formats. These can include half day workshops, skills training, lunch time webinars, and CPSM certification study groups. Education topics and learning/implementation tools are defined by the Six Domains of Practice: Marketing Research, Marketing Plan, Client/Business Development, SOQs/Proposals, Promotional Activity, and Information, Resource and Organizational Management. 

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